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Membership Marketing Manager

WILL AM-FM-TV

WILL/Illinois Public Media seeks a Membership Marketing Manager. This is a full-time Visiting Academic Professional position at the University of Illinois at Urbana-Champaign. Position may become regular at a later date.

The Membership Marketing Manager plans, implements and evaluates the annual giving membership program for WILL radio.tv.online at Illinois Public Media, through direct mail, telemarketing, e-communications and on-air fundraising activities.

Duties and responsibilities:
• Establish and implement the annual giving activities plan to meet revenue, member and donor acquisition goals.
• Plan, execute and analyze WILL-TV on-air fund drives, and oversee on-going fundraising messaging on all WILL Television platforms: WILL-TV, WILL Create and WILL World.
• Acquire, write, design and oversee direct mail annual giving program including renewal, additional gift, and acquisition mailings.
• Direct telemarketing program for the Friends of WILL.

Desired Qualifications:
• Baccalaureate degree required, preferably in Media, Business, Marketing, or a related field.
• Ability to successfully design and manage projects in the not-for-profit fundraising and development work environment.
• Strong oral and written communication skills and organizational ability.
• Experience with analysis of computer generated data, personal computer usage, and internet/web applications.
• Understanding of and a strong commitment to the goals of public broadcasting.

SALARY: Commensurate with experience and available resources.

TO APPLY: Complete a candidate profile, including email address, at https://jobs.illinois.edu and upload a cover letter, resume and list of three references. For full consideration, applications must be received by March 30, 2010. Applicants may be interviewed before the closing date; however, no hiring decision will be made until after that date. Starting date will be as soon as possible after the closing date. For more information, contact Dee Breeding, breeding@illinois.edu, (217) 333-7300.

Illinois Public Media, which includes WILL-AM 580, WILL-FM 90.9, WILL-TV and WILL Online, is a not-for-profit public media service of the College of Media at the University of Illinois, educating, entertaining, inspiring and empowering by airing the best of public television and radio programs, producing local content for broadcast and the Web, and working with community partners to address needs and concerns.

The University of Illinois is an Affirmative Action/Equal Opportunity Employer dedicated to building a community of excellence, equity and diversity.

Send application materials to:

Apply online at https://jobs.illinois.edu under Academic Jobs tab.
Complete candidate profile and upload cover letter, resume and references.
Mailing address:
Illinois Public Media
300 N Goodwin Ave
Urbana, IL 61801

Email
breeding@illinois.edu

Position Summary

Organization/Station(s)
WILL AM-FM-TV

Job Category
Fundraising/Promotion/Membership

Job Status
Full time

Date Posted
March 10, 2010

Deadline
March 30, 2010

Location
Urbana, Illinois

Web Site
http://will.illinois.edu

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