Assistant Director, Membership Fundraising

WRTI 90.1 FM is seeking an Assistant Director of Membership Fundraising to join our Philanthropy team. 

This position offers an opportunity to meaningfully impact WRTI’s mission to champion music as a vital cultural resource by building strong connections with listeners and driving revenue growth through innovative and audience-focused fundraising initiatives.

Reporting to the Senior Director of Philanthropy, the Assistant Director of Membership Fundraising is responsible for designing, managing, and optimizing WRTI's on-air campaigns and digital fundraising efforts to meet revenue goals and grow individual giving. The Assistant Director of Membership Fundraising must also work collaboratively with internal teams and external vendors; this role creates and executes innovative, scalable, and sustainable fundraising strategies that resonate with WRTI's diverse audience and supporters. This position is the primary liaison with all external membership vendors, ensuring alignment across campaigns and operational activities while maintaining a strong focus on member acquisition, retention, and engagement.

Responsible for completing other job-related duties as assigned.

Required Education and Experience:

Bachelor’s degree with a minimum of 5 years of fundraising and/or marketing experience. A minimum of 1-2 years of broadcast marketing or fundraising experience. Knowledge and experience with CRM platforms and data analysis practices. Experience managing contractors and suppliers. An equivalent combination of education and experience may be considered.

Preferred:

*Proven experience of success in fundraising, marketing, or related roles, preferably in public media or nonprofit sectors.

*Experience in managing fundraising and marketing campaigns, including data-informed analysis and optimization

*Broadcast media experience, including writing, directing, and producing live broadcasts and digital content.

Required Skills & Abilities:

*Radio production experience and skills

*Experience directing on-air talent

*Digital marketing system, software, and application experience

*Database management experience

*Proficiency with Microsoft Office and other business applications

*Detail orientation and ability to complete tasks with minimal supervision and oversight.

*Excellent written and oral communication skills

*Strong project management skills with the ability to lead diverse teams and manage multiple priorities

*Strong organizational skills

*Knowledge of public radio

Essential Functions of Position

Campaign Development and Execution

*Develop and manage all aspects of WRTI’s on-air and digital fundraising initiatives.

*Produce scripts and other elements for live and pre-recorded membership drives.

*Oversee live on-air campaigns, ensuring a compelling, audience-focused “drive sound.”

*Collaborate with Programming, Production, and Marketing teams to align messaging with brand tone and audience development goals.

*Create experiential premiums, ticket offers, and unique thank-you gifts to engage and retain members.

Member Acquisition and Retention

*Lead the development of multi-channel growth strategies targeting prospective members.

*Oversee external vendors for direct mail, email, texting, app, and digital campaigns to maximize membership growth, satisfaction, and retention.

Strategic Planning and Analysis

*Set financial targets and manage campaign budgets, providing monthly, quarterly, and annual revenue reporting.

*Analyze performance data to optimize future campaigns and forecast revenue outcomes.

*Monitor industry trends and audience research to inform fundraising strategies.

Collaboration and Stakeholder Engagement

*Develop and manage membership engagement events

*Staff and oversee volunteers for station events and on-site membership engagement activities.

Training and Leadership

*Conduct workshops and training sessions for on-air hosts to enhance fundraising effectiveness.

*Assess team needs and recommend resources or training to support strategic goals.

Vendor Management

*Negotiate and manage vendor and supplier relationships.

*Manages benefits and premiums with external vendors, overseeing and managing budget and fulfillment contracts.

Budget Management

*Oversee and manage the membership program budget.

*Reconcile membership program expenses.

*In collaboration with the Director of Finance and Administration, I assist in monthly revenue reconciliation and annual audits.

Note:  This description incorporates the most typical duties performed.  It is recognized that other related duties not specifically mentioned may also be performed.  The inclusion of these duties would not alter the overall evaluation of this position.

Title: Assistant Director, Membership Fundraising

Job: Staff

Schedule: Full-time, hybrid eligible

Employee Status: Regular

Salary Grade: T27

Learn more about the “T” salary structure

A variety of important factors are reviewed by HR when considering salary, including job duties, the applicant’s education and experience, all relevant internal equity considerations, department budget, and funding source.

Learn more about benefits at Temple University

About WRTI

WRTI is located on the Main Campus of Temple University in Philadelphia and serves a large audience of classical music and jazz listeners in Pennsylvania, New Jersey, and Delaware. Our vision is to be an institution that inspires a rich life and positive social change through the power of music. Our mission is to champion music as a vital cultural resource. We pursue that mission through our values of curration, discovery, performance, community, education, and preservation. WRTI is a licensed broadcast service of Temple University. For more information about WRTI please visit www.wrti.org.

Compliance Statement: In the performance of their functions as detailed in the position description employees have an obligation to avoid ethical, legal, financial and other conflicts of interest to ensure that their actions and outside activities do not conflict with their primary employment responsibilities at the institution. Employees are also expected to understand and be in compliance with applicable laws, University and employment policies and regulations, including NCAA regulations for areas and departments which their essential functions cause them to interact.

To obtain additional information about Temple University please visit our website at www.temple.edu. 

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You may request a copy of the report by calling Temple University’s Campus Safety Services at 215-204-7900.