CPB Selects Poynter Institute to Deliver Public Media Editorial Integrity and Leadership Program 2.0

50 fellows to receive training in ethics, leadership, newsroom management, DEI, and managing change

March 15, 2023

WASHINGTON, D.C. (March 15, 2023) — The Corporation for Public Broadcasting (CPB), building on its longtime commitment and funding to ensure trust in public media, announced today the selection of the Poynter Institute to develop the Editorial Integrity and Leadership Program 2.0. Fifty public media news editors, upholding the highest editorial standards, will receive leadership training to ensure they are well positioned to meet their communities’ information needs. 

“Skilled, effective editors are vital to ensure the editorial integrity, rigor, and relevance of public media journalism” said Kathy Merritt, CPB’s senior vice president of Journalism, Radio and Community Services Grant Services. “Today, newsrooms are at the front lines of helping the public navigate broad societal challenges, including online polarization and active disinformation efforts.”

“Public media is a crucial element in the news landscape and continues to expand its scope, reach and impact,” said Kelly McBride, Poynter’s senior vice president and chair of the Craig Newmark Center for Ethics and Leadership. “The Poynter Institute is proud to work with CPB to help newsroom leaders hone ethical decision-making and strengthen the work of their journalists to better serve their communities." 

The first iteration of the program, funded by CPB, trained 100 public media newsroom leaders at Arizona State University’s Walter Cronkite School of Journalism and Mass Communication in 2019 and 2020. The program is developing a coalition of public media news leaders who understand how important it is to act with integrity and are committed to strengthening the field through mentorship and collaboration

In this second phase of the program, 50 fellows from public media will be selected for the nine-month leadership development program.

Applications for the Editorial Integrity and Leadership Initiative are due May 15, 2023, with the first cohort of 25 fellows starting in September. To apply, go to https://www.poynter.org/shop/ethics/editorial-integrity-and-leadership-initiative-2023


About CPB
The Corporation for Public Broadcasting, a private, nonprofit corporation authorized by Congress in 1967, is the steward of the federal government’s investment in public broadcasting. It helps support the operations of more than 1,500 locally managed and operated public television and radio stations nationwide. CPB is also the largest single source of funding for research, technology and program development for public radio, television, and related online services.  
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About The Poynter Institute
The Poynter Institute for Media Studies is a global leader in journalism education and a strategy center that stands for uncompromising excellence in journalism, media, and 21st-century public discourse. Poynter faculty teach seminars and workshops at the Institute in St. Petersburg, Florida, and at newsrooms, conferences, and organizations around the world. Its e-learning division, News University, offers the world’s largest online journalism curriculum, with hundreds of interactive courses and tens of thousands of registered international users. The Institute’s website produces 24-hour coverage about media, ethics, technology, and the business of news. Poynter is the home of the Craig Newmark Center for Ethics and Leadership, the Pulitzer Prize-winning PolitiFact, the International Fact-Checking Network and MediaWise, a digital information literacy project for young people, first-time voters, and senior citizens. The world’s top journalists and media innovators rely on Poynter to learn and teach new generations of reporters, storytellers, media inventors, designers, visual journalists, documentarians, and broadcasters. This work builds public awareness about journalism, media, the First Amendment, and discourse that serves democracy and the public good. Learn more at 

Categories: CPB Funding, Journalism