South Florida PBS is a result of the merger of WPBT2 serving Florida’s Miami-Dade and Broward counties with WXEL serving the Palm Beaches and the Treasure Coast. This event places it in the top 10 largest Television markets in America. This is a terrific opportunity for the right candidate.

Under the general supervision of the Sr. Vice President, Content & Station Manager, the individual will assist in executing a comprehensive content strategy for the Health Channel, focusing on television broadcast, digital initiatives, and new media. This role involves overseeing the development and execution of the Health Channel’s content strategy, including original programming, acquisitions, scheduling, and on-air promotions. The candidate will write proposals for new programs/series to assist with fundraising and grant applications and provide overall supervision for program concept and development. Leading a team of content producers, writers, and editors, the individual will ensure high-quality, on-message content that attracts and retains viewers, while also managing relationships with external partners and reviewing program proposals and submissions. Additionally, the candidate will assist in planning, creating, and overseeing production pipelines and budgets, ensuring projects stay within budget and are delivered on deadline. Collaboration with other departments to align content with overall strategic goals and continual optimization of content offerings based on audience feedback and ratings data are also key responsibilities.

The ideal candidate will have a bachelor’s degree in television production, Communications, Marketing or related field with a minimum of 7 years of experience in content strategy and production. Strong leadership, management, interpersonal, and problem-solving skills are essential, along with excellent communication and collaboration abilities. The candidate should have budget management experience and the capability to work independently and make sound judgments. Experience in managing relationships with production crew and independent contractors, including talent and community partners, is required. Understanding of television equipment operations. Familiarity with Adobe Suite products, Final Cut and/or Avid; streaming video platforms; remote production tools, cloud-based storage and social media platforms. Excellent typing and computer skills along with an innovative mindset and a passion for storytelling.