Corporation for Public Broadcasting Chief Content and Innovation Officer Maja Mrkoci is Stepping Down in Early October
Executive expanded investment in innovation, collaboration, digital infrastructure
Sep 21, 2020
WASHINGTON, D.C. (September 21, 2020) – The Corporation for Public Broadcasting (CPB) announced that Chief Content Officer Maja Mrkoci is resigning on October 2 to ensure the well-being and success of her two middle school children due to the pandemic and online school environment, as well as to plan for the next phase in her career.
“We deeply appreciate the important innovation and content initiatives that Maja has helped implement during her five years at CPB. Her drive and ingenuity truly made a difference in public media,” said Pat Harrison, CPB president and CEO. “We understand how important family is, especially during these extraordinary times.”
Mrkoci joined CPB in 2015 as the Vice President for Content and Digital Media. Subsequently, as Vice President for Digital Innovation, her role expanded to include a new portfolio of digital initiatives. In 2017, she was promoted to Senior Vice President, Television Programming and Innovation. Under her leadership, CPB launched numerous partnerships and initiatives to accelerate digital transformation across public media, efforts which supported change in public media’s organizational culture.
Before joining CPB, she led PBS/PBS KIDS distribution onto Over The Top (OTT) platforms. Her contributions extended into strategic planning, digital content, and product development advancing both public medias footprint and influence in the marketplace.
“During my years of working in public media and in light of the pandemic, two things have really stood out to me -- the resilience of the public media system and the fierce dedication of its people,” said Mrkoci. “The relationships we build with each other and with our audience will continue to be key to its future. I have no doubt that the system will emerge from this moment with new insight and stronger than ever.”
About the Corporation for Public Broadcasting
The Corporation for Public Broadcasting, a private, nonprofit corporation created by Congress in 1967, is the steward of the federal government’s investment in public broadcasting. It helps support the operations of more than 1,500 locally managed and operated public television and radio stations nationwide. CPB is also the largest single source of funding for research, technology and program development for public radio, television and related online services. For more information, visit cpb.org, follow us on Twitter @CPBmedia, Facebook and LinkedIn and subscribe for email updates.