American Graduate Initiative

The Corporation for Public Broadcasting (CPB) is seeking the services of a strategic advisor ("Consultant") to provide advice to the organization, and through it, to other public media organizations or partners, as part of CPB's effort to support new opportunities and meet emerging needs of education, workforce, and civil society as impacted by the COVID-19 pandemic.

Assist CPB and Nine Network of Public Media in the design and implementation of the outcomes measurement component of phase three of public media’s the American Graduate initiative.

The Corporation for Public Broadcasting is requesting proposals to provide grant funds to geographically diverse public media stations to continue efforts on American Graduate phase three. Stations will work in collaboration with an American Graduate lead station. The grant term is anticipated to run Fall 2017 to Fall 2019. To be eligible to apply for funding, stations must currently receive a CPB Community Service Grant and be in good standing.

CPB is requesting proposals from firms to provide strategic education consulting services to expand and advance CPB's overall education mission and goals, as well as to provide strategic advice and research services.

CPB is requesting proposals from firms to provide strategic advice to CPB to advance and support CPB’s American Graduate initiative. American Graduate: Let’s Make it Happen (“American Graduate”) is a multi-year public media initiative, supported by the Corporation for Public Broadcasting (CPB), to assist public media television and radio stations and national public media and partner organizations in identifying and implementing solutions to address the high school dropout crisis in their local communities, encouraging students to finish high school and reinforcing the importance of education beyond high school. Additional information about the American Graduate initiative may be found at: http://www.americangraduate.org.

CPB seeks the services of a creative producer to provide audio video content to advance CPB's priorities in education and journalism, as well as to support public media stations' work. The producer must be available upon short notice and will often be expected to provide the final product within a few days of receiving the assignment.

CPB seeks to engage a qualified researcher (Contractor) to conduct a study that will include:

1. a brief (20 questions or fewer) survey of approximately 172 public television stations about their education services (Station Survey), in order to update public media's knowledge and understanding of stations' education services, which were last measured by a station survey conducted in 2007;
2. case studies investigating how eight stations participating in the American Graduate initiative changed their internal practices or approach as a result of their participation (Case Studies); and
3. an environmental scan to determine community needs and the services that public media can provide to meet those needs (Environmental Scan).

The Corporation for Public Broadcasting (CPB) is seeking to engage a marketing and communications agency to support the American Graduate: Let's Make It Happen initiative. This nationwide public media initiative is designed to help communities improve high school graduation rates and prepare more students for college and career success. Specifically, the agency will assist CPB and public media stations in developing the strategy and executing on a national communications campaign for phase two of the American Graduate initiative.

The Corporation for Public Broadcasting seeks a model for measuring the community impact of the public media initiative, American Graduate: Let's Make It Happen that can provide evidence about the unique service and value public radio and television stations provide to local communities. The successful applicant will: 1) develop and implement an approach for evaluating the impact of American Graduate in addressing the dropout crisis that includes identifying, defining, and measuring short-, mid-, and long-term outcomes, and based on this work 2) build a toolkit that local public media stations can use to measure the impact of future community engagement projects. In consultation with CPB and public media stations, the work of this two-year project involves designing and deploying a community impact measurement model for approximately 30 American Graduate stations' to achieve targeted outcomes.

CPB wants to support and enhance the capacity of public media to create high quality multimedia journalism on important topics in education. Therefore, CPB is seeking grant proposals from national producers working with local stations to create innovative original reporting that highlights the challenges and solutions found in American communities as they provide education in the 21st century. In particular, CPB wishes to support national/local partnerships in the creation of content that aligns with CPB's American Graduate: Let's Make It Happen! initiative, which addresses the high school dropout crisis in our country.